THE MENU:
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9:00 – 10:00 A.M.
ETHICS AND PROFESSIONALISM: A SESSION FROM ETHICS,LIES AND VIDEOTAPE, PART X

CREDIT: 1.0 CLE Hour – Dual

OVERVIEW: Join your colleagues in viewing scenes from movies to explore, analyze and compare “reel” life with common ethical issues and the Rules of Professional Conduct. (This one-hour session was part of the longer program conducted on November 16, 2012)

ETHICS AND PROFESSIONALISM ISSUES:

•      1. A Civil Action: Reverse Contingency Fees
       2. Legally Blonde: Responsibility for Non-lawyers and IT
       3. Michael Clayton: Constituency Conflicts

FACULTY:   DONALD CAPPARELLA
                     Dodson Parker Behm & Capparella, PC
                     EDWARD D. LANQUIST, JR.
                     Waddey & Patterson, PC

PRODUCER:   EDWARD “ED” LANQUIST, JR.
                         Waddey & Patterson, PC

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10:00 – 10:10 A.M. BREAK & REGISTRATION
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   10:10 – 11:10 A.M.
   WRITING TO WIN

   
   CREDIT: 1.0 CLE Hour – General

   
   OVERVIEW: A well-written legal memorandum, brief, mediation statement, or demand letter can enable you to make the most of your client’s case. This seminar will provide helpful tips for effective and
   persuasive legal writing. The ethics of hyperbole, misstating the record, and attacks against the opposing lawyer in legal memoranda will also be discussed.
   
   LEARN WAYS TO:
   

   •      1. Make sure your writing is clear
          2. Make sure your writing is persuasive
          3. Enhance your credibility through effective written communications

   FACULTY:   DONALD CAPPARELLA
                        Dodson Parker Behm & Capparella, PC
                        HON. RICHARD DINKINS
                        Judge, Court of Appeals of Tennessee, Middle Section
   
   PRODUCER:   MARY ELLEN MORRIS
                             Kinnard, Clayton & Beveridge

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   11:10 – 11:20 A.M. BREAK & REGISTRATION
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   11:20 – 12:20 P.M.
   ETHICS & PROFESSIONALISM: RESPECT

   
   CREDIT: 1.0 CLE Hour – Dual

   
   OVERVIEW: Ralph Waldo Emerson said “Men are respectable only as they respect.” Showing respect for opponents, courts, jurors, your client and yourself will make you a better, and more successful, lawyer. This seminar will provide practical suggestions for how to show, and earn, respect and how to effectively deal with the anger or unprofessionalism of others.
   
   FIND OUT HOW TO:
   

   •      1. Deal with anger so that it does not impair your judgment
          2. Manage stress
          3. Deal with an opponent’s unreasonable conduct during a deposition
          4. Earn the respect of a jury
          5. Earn the respect of your clients
   • 
     FACULTY:  RANDALL “RANDY” L. KINNARD
                          Kinnard, Clayton & Beveridge
   • 
     PRODUCER:  MARY ELLEN MORRIS
                              Kinnard, Clayton & Beveridge
2. 
   

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   12:20 – 1:30 p.m. BREAK & REGISTRATION
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   1:30 – 2:30 P.M.
   ETHICS & PROFESSIONALISM:
   MARKETING YOUR LAW PRACTICE USING SOCIAL MEDIA

2. 
   CREDIT: 1.0 CLE Hour – Dual

   
   OVERVIEW: Learn the basic ethics issues involved in marketing your law practice using social media, such as Facebook, LinkedIn, Twitter and professional Blogs. Find out the specific Rules of Professional Conduct that inform decisions about marketing using social media.
   
   YOU WILL BENEFIT KNOWING:
   

   •      1. How to avoid inadvertently creating attorney-client relationships while using social media
          2. Where to get specific guidance about difficult ethics questions when designing a social
   •           media marketing plan
          3. How traditional advertising rules originally meant for television and the yellow pages still
   •           shed light on marketing by social media
          4. How basic ethical rules about solicitation of new clients still apply to social media marketing
          5. How truthfulness and confidentiality must still be protected in using social media marketing

   FACULTY:   BEVERLY P. SHARPE
                        Director, Consumer Assistance Program
                        Board of Professional Responsibility of the Supreme Court of Tennessee

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2:30 – 2:40 p.m. BREAK & REGISTRATION
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   2:40 – 3:40 P.M.
   APPEALS BY PERMISSION TO THE TENNESSEE SUPREME COURT: AN INSIDER’S PERSPECTIVE

2. 
   CREDIT: 1.0 CLE Hour – General

   
   OVERVIEW: Every trial attorney has faced or will face the decision of whether or not to seek a discretionary appeal to the Tennessee Supreme Court. A relatively small percentage of discretionary appeals are accepted by the Court. How can you enhance the likelihood that yours will be one of
   the cases which garners the Court’s attention? Learn some practical pointers on how to present your case in the best light.

   LEARN:
   

   •      1. A pragmatic approach to preparing your application
          2. How to put your best foot forward
          3. Common pitfalls to avoid

1. FACULTY: JEFFREY ZAGER, Esq.
2. 
   PRODUCER: WENDY LONGMIRE, Ortale, Kelley, Herbert & Crawford

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3:40 – 3:50 p.m. BREAK & REGISTRATION
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1. 3:50 – 4:50 P.M.
   TRYING TO BULLET PROOF YOUR COMPLAINT

2. 
   CREDIT: 1.0 CLE Hour – General

   
   OVERVIEW: What do you need to put in your federal-court complaint in order to withstand a 12(b)(6) motion to dismiss after Twombly (2007) and Iqbal (2009)? This session will describe the “Twiqbal two-step” and how it did – and didn’t – change federal pleading standards. Also included will be a
   discussion of the implications of Twombly and Iqbal for defenses and counterclaims, and a comparison between the federal and Tennessee pleading
   
   YOU WILL BENEFIT KNOWING:
   

   •      1. What the Supreme Court did in these two important cases
          2. How to lower the chances of a 12(b)(6) dismissal
          3. The main differences between the federal standards and the Tennessee standards
   • 
     FACULTY:     PROFESSOR SUZANNA SHERRY
                            Herman O. Loewenstein Professor of Law
                            Harvie Branscomb Distinguished University Professor
                            Vanderbilt University Law School
   • 
     Producer: IRWIN KUHN, Dobbins, Venick, Kuhn & Byassee, PLLC

     --------------------------------------------------------- rEGISTRATION fEES:

REGISTRATION FEES: COST PER COURSE:
Received before or on DEC 13:
$45 NBA member; $55 non-member

Received after DEC 13:
$55 NBA member; $65 non-member


TAKE ALL 6 COURSES FOR THE PRICE OF 5! REGISTER BEFORE OR ON DECEMBER 13 FOR
THIS DISCOUNT.

SAVE ON SIX (6) COURSES:
$225 NBA member; $275 non-member
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*COURSE MATERIAL: Registration received on or before DECEMBER 13 guarantees receipt of course
material at the program. Publication of course material is based upon advance registrations; participants registered in advance are given priority at the seminar. Course material may be retrieved at the Bar office or mailed, upon request, to those who may not receive handout material the day of the program.

PLEASE PRE-REGISTER!

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