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Self-Paced Online

Modern Day Marketing... It's a New Era!

What You Will Learn

  • Recognize how authenticity, compassion, and courage can shape a law firm’s marketing strategy and client engagement.
  • Identify ethical considerations and best practices in digital marketing, including SEO, data management, and social media use.
  • Develop strategies to communicate a firm’s brand identity effectively while fostering genuine client connections in a digital landscape

Share this program:

What You Will Learn

  • Recognize how authenticity, compassion, and courage can shape a law firm’s marketing strategy and client engagement.
  • Identify ethical considerations and best practices in digital marketing, including SEO, data management, and social media use.
  • Develop strategies to communicate a firm’s brand identity effectively while fostering genuine client connections in a digital landscape

Register now for immediate access to this program.

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  • Summary
  • Components
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Price

$45 for Members
$89 for Non-members
$0 for All-Access CLE Pass

60 minutes
Date Published

November 4, 2025

Publisher

Nashville Bar Association

Subjects

Communication, Copyright, Law Practice Management, Skills, Solo & Small Firm

Questions

For immediate assistance please consult our FAQ page. If you're unable to find the answer you need, please call 615.242.9272 (M-F, 8:30 - 5 pm ET) or e-mail customer service.

JUMP TO:

  • Components
  • Credit
  • How to Attend
  • More

Summary

Modern Day Marketing... It's a New Era!

Thousand Digital Marketing Transparent ...


1.0 General Credit 
*All-Access CLE 2025 Pass eligible program.


Join us for an engaging session featuring Devon Williamson, founder of DevonLaw, PLLC, as she shares how authenticity, compassion, and courage can redefine your firm’s marketing approach. Learn how to build genuine client connections, strengthen your online presence, and communicate your brand with heart and purpose. Presented in partnership with EVERNET Consulting, where Ericka Watson helps to explore practical strategies for ethical marketing, SEO, data management, and social media that truly reflect who you are. Step into the new era of modern marketing—where authenticity isn’t a tactic, it’s your brand.


Speakers:

Devon Williamson, Founder of DevonLaw, PLLC

    

Ericka Watson, Principal & CEO Data Strategy Advisors, LLC


Thank you to our generous Sponsor, EVERNET Consulting!

 

If you would like to find out further information about EVERNET Consulting, please email us at info@evernetco.com. Or visit us at our website or on our social media pages.  

 

    

 


1.0 General Credit 
 (Accreditation Approved)

SWOD-26244

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Program Titles and Supporting Materials

This program contains the following components:

Media Files
GMT20251104 180036 Recording cutfile 20251111221413308 1920x1200
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Credit

If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). If electing credit for this program, registrants in jurisdictions not listed below will receive a Certificate of Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant completing all the requirements of the program as determined by the selected accreditation authority.

  • TN
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How to Attend

Join the self-paced program from your office, home, or hotel room using a computer and high speed internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like. Please note: Internet Explorer is no longer a supported browser. We recommend using Google Chrome, Mozilla Firefox or Safari for best results.

Technical Requirements
You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.

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Refund Policy
SeminarWeb and Nashville Bar Association programs are non-refundable.

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